Kayak

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Google Flight search is promising but still has a long way to go

Earlier this week Google launched its flight search , the groundwork for this feature had been laid by Google’s acquisition of ITA Software earlier this year. Immediately after the acquisition it was pretty clear that eventually this product will be integrated into the Google search functionality, the search results had already started showing the flight data but now Google has gone a step further and launched a full fledged search functionality (although currently they are only supporting U.S. and plan to expand to its footprint in the future. Here is my take on the functionality: Interface: Google as it is, is known for its simplified interfaces to make things easier for people. Full marks to Google for that. They have integrated many of the ITA search filters and…

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